Black Diamond is a high-end outdoor gear company. They sell everything from skis and harnesses to lighting (headlamps, lanterns etc.). They asked for a re-design of their Black Diamond outdoor lighting. After researching we noticed that all Black Diamond lighting is geared toward men. So, with a few other women designers, we created our own 'femme den' and got to work. From our research, we decided to create a line of lights made specifically for women. I focused on creating a light that helped Courtney (Our Black Diamond persona) have a feeling of being secure.
Our work as the 'femme den' was featured on the BYU homepage along with a few local newspapers. My design was also hand-picked to be presented at corporate Black Diamond.
Our work as the 'femme den' was featured on the BYU homepage along with a few local newspapers. My design was also hand-picked to be presented at corporate Black Diamond.
